Designing P2 and Engagement - Hosted by IAP2 Canada

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Designing & Leading Engagement is a Level 2 course that introduces practitioners to the design and plan phases of the practice framework, providing them with the opportunity to develop public participation and engagement practice plans. This includes scoping, community mapping, determining purpose and objectives and levels of influence, choosing appropriate methods and managing resources, while considering the needs of diverse audiences.

Cancellation and Refund Policy

Course Objectives: 

By the end of this course, participants will be able to design an engagement process and plan for a real-world scenario, including:

• Plan a clear scope of the work, problem or opportunity with identified negotiables and non-negotiables
• Conduct detailed stakeholder analysis, community mapping and equity analysis
• Identify appropriate roles and levels of influence for key players
• Establish clear engagement purpose and objectives and success criteria/measures to suit the scenario
• Identify relevant profiles of engagement
• Conduct a detailed risk/opportunities analysis
• Choose and sequence appropriate methods (in-person and digital) and identify communication tactics to suit the scenario
• Identify key roles for senior leaders and decision makers
• Explore principles and approaches for equity, diversity and inclusion and apply them to stakeholder analysis
• Embed digital strategies, platforms, and methods as part of the plan and process
• Develop an evaluation framework to suit the scenario
• Identify key roles and resources needed to implement the P2/engagement plan
• Develop and apply a suitable pitch to senior leaders that will secure commitment and resources for the P2/engagement plan
• Identify the many different contexts of engagement including the elements present in more complex engagement scenarios

Target Audience: 

• Practitioners who are leading the planning and implementation of public participation and engagement practice processes
• Participants who will be involved in the design and planning of public participation and engagement practice processes

Course Delivery:

Online -Trainer Led | Hosted by IAP2 Canada.

Prerequisite:

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Our Licensed Trainer:

Jennifer Beyer (she/her) has spent over two decades working on and thinking about community development and public and stakeholder engagement practices, approaches, and mental models. She believes we can tackle the challenges communities are facing through transformed policy development and community service delivery informed by real dialogue with citizens, especially equity-owed people, and true allyship with Indigenous Peoples.

Jen has designed and facilitated dialogues and decision-making at local, provincial, and national levels with nonprofit, public, and private groups. Topics she has worked on range from enhancing equity and inclusion in policing forces in Alberta and fire fighting forces across Canada, to addressing climate change and species at risk in Alberta, to changing nonprofit funding systems, to improving Justice systems for Indigenous people.